Parts trade in the German IAM 2009

The independent aftermarket is characterised by traditional distribution channels and an unclear number of players in the different trade levels. WOLK AFTER SALES EXPERTS analysed these structures and made them more transparent.

Part I: Facts and Trends

The first part of the study offers a detailed insight about the basic structures, developments, the market situation and market participants in the independent market in Germany. Therewith you get a compact overview about the actual distribution scene.

Part II: Profiles of important distributors

The main part offers detailed information about the parts cooperation, chain operators and franchisors, direct marketeers and simple profiles of important parts wholesalers. All of the more than 60 company profiles consists of data about shareholders, turnover, size of the company, business segments assortment structure, used brands, general agreements, history and movements, actual and future developments, number of outlets, computing in use, garage and special retail markets, marketing activities, etc.

Strategy workshop

For buyers of the study we offer also an exclusive one day workshop. This workshop includes a presentation of the key findings and a serious discussion to explore distribution partners in Germany as well as in Europe.

Data and sources

All figures and data have been researched neutrally and independent. The data from consulting interviews and surveys, documentations from the CAR ARCHIVE of WOLK AFTER SALES EXPERTS GmbH and also the data base researches and personal interviews with market participators has been accounted for this study.
This study is only available in German.